Archive for the 'Starwood' Category

Sheraton and Four Points to go smoke-free in North America by year-end

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The tide continues to turn against smokers at North American hotels. Sheraton and Four Points, both part of the Starwood group, are the latest to ban smoking at all properties in the U.S., Canada, and the Caribbean, much as their corporate cousin Westin did a few years earlier.

This isn’t just about the market responding to a smaller population of smokers, or a kindly gesture designed to improve your longevity. It’s also a way for the hotel to cut costs, since cleaning a smoky room is more time-consuming and expensive than cleaning a non-smoking room. And minimizing the variation between hotel rooms, by eliminating an entire class of rooms, makes it easier to manage inventory.

Nonsmokers are celebrating. Smokers are inevitably planning their boycott.

Related:
- Nicotine jitters: Another hotel chain goes non-smoking
- Smoking prohibitions: Hurdles and tradeoffs
- Marriott hotels to eliminate smoking in all its North American brands
- The captain has turned on the smoke-’em-if-you-got-’em sign…

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Upgrades and Downgrades — February 16, 2007 — lobbies, wine, squirrels, and private jets

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Upgraded: Hotel lobbies
Luxury lockdown! “Why should they be leaving the hotel and hanging out at the nearby Starbucks?” So Starwood and others hope to tempt you to stay within the compound by creating “internet lobby lounges.”

Upgraded: Japanese wine; Downgraded?: JAL wine lists
JAL, aka Japan Air Lines, is bringing a Japanese wine to the sky. Aruga Branca Clareza 2005, made from the indigenous Japanese Koshu grape, will be available in business class. Interesting, to be sure, but has anyone ever had it? Is it any good? Reviews are pretty sparse.

Upgraded: Flying Squirrels
Paging Rocky and Bullwinkle! Stowaway squirrel causes emergency landing on an American Airlines 777 bound from Tokyo to Dallas.

Upgraded: Ease of booking a private jet
Paging Charles Dickens! It may be the worst of times for many coach travelers, but it’s never been easier to book a private jet. There have been discounted (but not cheap) private jet repositioning flights for some time, but aggregator SideStep is now offering a search function for private jets.

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Short hops — August 4, 2006 — Hotel happenings

Amerisuites is dead, long live Hyatt Place
After acquiring Amerisuites, the Hyatt mothership is rebranding the properties, with a new theme: “Midpriced suite hotels aimed at Generation X.” Sounds like the scene of a Douglas Coupland novel. And the name is kinda blah. “Hyatt Place” sounds like a fakey corporate address like “1 Infinite Loop” or “75 Remittance Drive.” Rooms will feature plasma TVs and free wireless internet. Room rates will be 30-50% higher than Amerisuites rates.

Aloft is alive, online
From Douglas Coupland, to William Gibson: Starwood’s new “aloft” brand (too cool for capitalization) isn’t up and running anywhere yet, but you can experience it in virtual reality. Two years before the first aloft property opens, you can tour the space in the online gaming world of Second Life. Future aloft guests, already online, are pictured above. (via HotelChatter)

Bring in the funk
TripAdvisor names the 10 Quirkiest Hotels in the World. The quirks: ice, prison, barges, fantasyland, catwalks, Bedouins, wigwams, cavemen, bullfighting, and waterfall urinals. They may not be the BEST or the most LUXURIOUS, but what’s not to love.

For those too lazy to click through: the list, with links to TripAdvisor reviews (not in any order)…
1 ) Ice Hotel, Sainte-Catherine-de-la-Jacques-Cartier, Quebec, Canada
2 ) Malmaison Oxford Castle, Oxford, England
3 ) Imperial Boat House Hotel, Ko Samui, Thailand
4 ) Fantasyland Hotel & Resort, Edmonton, Canada
5 ) Ariau Amazon Towers Hotel, Manaus, Brazil
6 ) Al Maha Desert Resort, Dubai, United Arab Emirates
7 ) Wigwam Motel, Holbrook, Arizona
8 ) Yunak Evleri, Urgup, Turkey
9 ) Quinta Real Zacatecas, Zacatecas, Mexico
10 ) Madonna Inn, San Luis Obispo, California

Short hops — June 20, 2006

Cleaner airport bathrooms
Airports vow to keep their bathrooms cleaner. Best bathrooms in the country: Fort Smith Regional Airport in Arkansas (pictured), brilliantly described as “conversation-stopping clean.”

Cleaner jets
Hate taking red-eye flights? Now feel guilty taking them, too. New reports indicate they harm the environment more than daytime flights. (Kinda hard to avoid for inter-continental trips…) Help may be on the way, as research progresses on cleaner-burning jet fuel alternatives.

Power up your ‘pod inflight
Ingenious! A company that sells a unit that lets you recharge your iPod or other small electronic device by tapping into your airplane seat’s audio jack! It won’t power your laptop, but still! (via Mobissimo)

Power up with pie
Normally I don’t like to pass along press releases or stuff that the PR firms send to me. It makes me feel dirty, and it makes me want to freshen up at the conversation-stoppingly clean airport bathroom in the Fort Smith Regional Airport. But this one was just too silly to pass up: Starting tomorrow, Four Points by Sheraton hotels will be offering pie in their hotels — free to guests celebrating their birthday, as well as to platinum members of Starwood Preferred Guest. Tomorrow, the pie is free for everyone, it seems. Guerilla marketing hits the streets tomorrow as well, with free pie in New York City. And joining the trend of hotels pumping scents into the air, the chain will start misting their public spaces with the scent of baking apple pie. Why apple pie? They did a survey, and found that it “will spur thoughts of childhood (27 percent), home (39 percent) and holidays (48 percent).” As much as I like apple pie, do you really think it’s a good idea to make road-weary business travelers think longingly of home and carefree youth?

Polls that aren’t about pie

Brown is the new black. And drunks are the new babies. Drunk passengers now eclipse screaming babies as the most hated flying companions. Congratulations, drunk flyers!

Finally, shameless self-promotion
This blog was proudly featured in the Wall Street Journal yesterday, along with Gary Leff, Ed Hasbrouck, and inflighthq. Thanks for the recognition, and a hearty welcome to the new WSJ readers!

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Short hops — June 11, 2006

Snide quote edition:

“Sir, your upgrade didn’t clear, but your cello is riding in first!” Yes, your cello can earn frequent flyer miles, too.

“You sure smell nice. Have you been to an airport lately?” Airport advertising sprays passers-by with perfume. (via Coudal)

“How do you mispronounce ‘Mayday‘? What is it in Italian?” Alitalia flight declares emergency, but no one understands the pilots. Safety first!

“I bet you $20 you can’t get from Honolulu to Hilo for $20 each way!” Fare war in the islands, courtesy of Go!

THESE people could really have used a $20 interisland Hawaii ticket…” Just click. A Piper can travel from Santa Barbara to Hawaii?!?!

“Welcome to the Sheraton Chicago. I’ll need an ID, credit card, and your Blackberry.” Check your e-mail at the door. Nice gimmick.

“There must be two Manchesters.” Indeed, there are. One is in New England, one is in Old England. Be sure you know the difference before you fly.

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One king bed, double occupancy, nonsmoking, with jasmine scent

Aromatherapy has reached hotel lobbies. Chains are concocting signature fragrances, spread throughout the lobbies or rooms, the New York Times reports:

Omni Hotels is using scent machines to send a bouquet of lemongrass and green tea wafting through its lobbies, a whiff of mochaccino or sugar cookie in its coffee shops, and coconut sunscreen smells near the pools. Langham Hotels spritzes rooms with a ginger fragrance. The scents are designed to evoke specific emotions from guests. Westin hopes a whiff of white tea will help calm guests down and diffuse stress from their trips. Sheraton’s fragrance [fig, clove, and jasmine] is supposed to make guests feel is if they belong. And soon, Starwood’s Four Points brand will use the tang of cinnamon to help guests feel comfortable. The company is also considering changing the scents to reflect each season.

Smell is of course a powerful memory trigger, and a pleasant smell sure beats the odor of cleaning fluids, smoke, or the chlorine from the pool. I just hope they don’t overdo it.

Introducing a smell is a greater risk than upgrading the beds. Cloves or white tea aren’t everyone’s cup of tea taste preference, and you risk alienating the guest with a scent that’s too overpowering.

What’s next? Will there be scented and unscented rooms?

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