First time here? Check out the site's "greatest hits" or read a random post from the archives. Feel free to ask a question, and consider subscribing to the latest posts via RSS or e-mail. Thanks for visiting!

It’s official. Our long national nightmare is over. Virgin America, the embattled airline that has yet to fly, has been approved for service in the United States.

Their time spent waiting to start flying has been a long one. I honestly didn’t think it would happen. But if you’re jonesing for an inflight service that promises to be swankier than the normal coach experience, you’ll be in luck later this summer.

The airline will be based in San Francisco, and promises to fly cross-country at prices that undercut the major airlines. Unlike the minimalist non-service of startups like Skybus, Virgin America promises to be a high-quality airline at discount prices. Sounds good to me!

Where will they fly?

Virgin America’s first flights will be between its home base of San Francisco (SFO) to New York (JFK). The airline also plans to serve Los Angeles (LAX), Washington/Dulles, San Diego and Las Vegas within its first year of operations.

The airline expects to serve as many as 10 cities within a year of operation and up to 30 cities within five years of service. Additional cities under Virgin America’s consideration include: Atlanta, Austin, Baltimore, Boston, Charlotte, Chicago, Cincinnati, Cleveland, Dallas, Denver, Detroit, Fort Lauderdale, Fort Myers, Hartford, Houston, Indianapolis, Jacksonville, Kansas City, Miami, Milwaukee, Minneapolis, Nashville, Newark, New Orleans, Orlando, Philadelphia, Phoenix, Pittsburgh, Providence, Portland, Ore., Raleigh-Durham, Sacramento, Salt Lake City, San Antonio, San Jose, Calif., Sarasota, Seattle, St. Louis, Tampa and West Palm Beach.

Not exactly thinly-traveled routes with no competition. It’s going to be an uphill climb. Expect a battle royale from United and Southwest in the San Francisco area. CEO Fred Reid, who is forced to step down within six months, may be glad that he won’t be around to fight that fight.

In the meantime, join the fun by helping them name their planes. The folks at BoingBoing already named one: “Unicorn Chaser.” Alrighty then. (Was “Goatse” rejected?) I like Edward Demott’s suggested name: “Mach Daddy.”