Yesterday’s post on Virgin America may have prematurely written off their chances of success, despite their sassy use of petitions and viral videos.
Late yesterday, the airline announced a corporate restructuring, which, in their claims, reduces the whiff of excessive foreign ownership, the factor which previously grounded the company. Britain’s Virgin Group will hold 2 seats on the board, or no more than 25% of the votes. The list of changes to the corporate structure is outlined in a press release. (Now, why didn’t they do this stuff earlier, when it was obvious their application was going to be shot down??)
This will hopefully convince regulators that Virgin should open for business. I think it will work. And soon enough, you’ll be able to play Doom, chat “online” with people in row 25, watch satellite TV, or ponder who the genius is who decided white leather seats were a good idea on a commercial airplane.
Viva competition!
Related:
- Virgin America wants your vote, teases you with glimpses of their planes
- U.S. government says Virgin America is un-American
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February 6th, 2008 at 11:21 am
the link to the press release has now expired
August 12th, 2010 at 9:43 pm
[...] that the company didn’t meet the threshold of minimum US-ownership for an airline. After some tinkerings with the corporate structure, and replacing the CEO, the airline was allowed to [...]
August 31st, 2011 at 6:02 pm
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